April, 2016

All the posts published.

Google AdSense is offering brands new ways to earn money from the content they publish on mobiles with a new family of …

Google has launched a new “snackable” six-second video ad format called Bumper ads, which aims to drive incremental reach and frequency on …

Less than a quarter of SEOs have started to implement Google’s open source Accelerated Mobile Pages (AMP) initiative to improve the performance …

Consumer-generated content (CGC) is key in helping brands to drive business value, increase revenue and convert customers, according to a new study …

Google parent company Alphabet posted revenues of $20.3 billion in its latest financial report but missed its targets for both revenue and …

Google has announced that mobile-friendly content will be given more prominence in Google News on web, Android and iOS platforms. The update …

Hootsuite has become the latest platform to enable publishers to manage their videos within a one-stop hub for all channels after launching …

Google continues to dominate mobile paid search and accounted for 95 per cent of clicks on mobiles during the first quarter of …

Twitter is making it easier for advertisers to build, test and optimise their campaigns at scale with the arrival of a new …

Google is enabling developers to integrate surveys into their mobile and web applications after announcing a new API for its Consumer Surveys …

European data regulators have criticised the Privacy Shield framework designed to protect the data of citizens that is transferred to the US. …

Google has stepped up its efforts to address an emerging type of online advertising fraud called “clickjacking” by rolling out various new …

Facebook has announced that brands will now be able use chatbots to deliver engaging content, customer support and other interactive experiences to …

Google Mobile Ads has rolled out full support for Apple’s iOS programming language Swift. The search engine giant revealed that a soaring …

Publishers, celebrities and brands are now able to share branded content on Facebook after the social media giant announced major changes to …

Google has started sending a new warning alert to site owners who have not made their web pages mobile-friendly. The alert is …

Facebook has renewed its focus on streaming after rolling out a wave of new features for Live video for mobile, including invites, …

Google has updated its search quality guidelines and included a new section that details the “most important factors” for Page Quality. The …

Facebook has announced video ads for Instant Articles, a new feature that will enable publishers to boost engagement for content they post …

Creators of commercial digital content, who are still using Bing’s Campaign Analytics tool for conversation tracking, have been given notice by the …

Instagram has updated the call-to-action overlays that appear on ads so that marketers can include additional relevant information to engage prospective customers …

April, 2016 | Purecontent