May, 2016

All the posts published.

Nearly six out of ten business-to-business marketers believe that blogs are the most valuable form of marketing content, according to a new …

Facebook is expanding its Audience Network to challenge the Google Display Network and to help brands and publishers “show better ads to …

More than three-quarters of marketers are planning to produce more content, including blog posts, videos, e-books and infographics, during the next 12 …

Apple appears to be positioning Siri as the hub for a new era of “conversational search” after reports revealed that the company …

Google has announced a raft of AdWords and Analytics changes at its annual Performance Summit, including the arrival of extended text ads, …

Facebook is helping users to fast track to the most engaging parts of Live Video with a new visual timeline powered by …

Google has announced that a new Real Time Search Indexing API is on its way to make it easier for search engine …

Google is appealing a ruling made by French data regulator CNIL that requires the search engine giant to remove “right to be …

Google has introduced a new visual format for web pages in SERPs called rich cards. The format is an extension of rich …

Instagram is reportedly preparing to launch a new suite of analytics tools called “Insights” for brands and publishers. According to Later, the …

Google has now officially rolled out product listings ads in image search to make it easier for users to find the products …

American football fans will now be able to watch NFL video content and news in Google Search results following a new deal, …

Publishers and brands will soon be able to see Google Analytics and Search Console metrics side-by-side in the same report as part …

Amazon is taking on Google’s YouTube with its own “self-service” online video platform for content creators. Amazon Video Direct will enable publishers, …

Cloud enterprise Salesforce has launched Advertising Studio, a new product that integrates with Google’s Customer Match API and enables brands to deploy …

AdWords Express has introduced a new feature for publishers that enables them to access the “power of Google Analytics” from the main …

YouTube has launched a new Google Preferred Breakout Videos ad product that enables brands to place their content alongside the site’s “fastest …

Consumers are engaging with significantly more branded content on their smartphones compared to desktop and tablet, according to a new report by …

Instagram has introduced a new video format for its swipeable carousel ads. Brands and publishers will now be able to select a …

Bing has enabled the ability to make a search using images in the latest update to its mobile app on iPhone. The …

Google has revealed that there was a notable increase in the number of websites using “thin, low-quality content” during the last year, …

Marketers can now access Callout and Review Extensions at the ad group and campaign levels in Bing Ads. The new updates on …

May, 2016 | Purecontent