November, 2016

All the posts published.

Live event marketing is quickly becoming one of the best ways for big brands to boost engagement by delivering exciting experiences and …

Mobile devices drove the majority of retail site visits during the Black Friday weekend and were responsible for more than a third …

More than a third of consumers are more likely to engage with brands if they create and publish visually appealing marketing content, …

Facebook is reportedly developing a content “censorship tool” that will allow officials to prevent posts and stories from appearing in a user’s …

Content creation is the most effective strategy for maximising the potential of SEO efforts but is also the most difficult, according to …

Google has revealed that it will replace the “In the news” section in search engine results with a rotation of “Top stories” …

Disney is currently publishing more than 6,000 pieces of content every month across its marketing channels and claims that it has a …

Creating and publishing high-quality content to convert viewers and deliver a more valuable experience to end-users is set to be a critical …

Pinterest is jumping on the curated content trend with the launch of a new Explore section that aims to surface new and …

A new research report published by the Content Marketing Institute shows that there is a direct correlation between content marketing experience and …

Facebook is introducing an all-in-one inbox for businesses so that they can effectively track and manage all of their communications across the …

Google’s DoubleClick platform has introduced native video ads as it strives to deliver a “faster mobile experience” to users on smartphones and …

Content marketers need to deliver a high-quality, personalised experience during the buying cycle in order to drive engagement and maximise their online …

Instagram is rolling out three new features for Stories to help content creators make more fun, unique and shareable images and clips …

Two-thirds of B2B marketers and agencies are now using software to purchase digital advertising, with almost 70 per cent revealing that they …

Facebook has updated its Messenger Platform to allow brands to post relevant ads in a user’s News Feed that then open up …

Google has revealed that it will surface results from the US Presidential election directly in search in real time once the polls …

Google has started testing a new mobile-first index as it continues its drive to deliver more relevant content to users on mobile. …

Video content and ads helped Facebook record a strong quarterly earnings call on Thursday as its average revenue per user increased by …

Six out of ten manufacturing marketers believe that their content marketing efforts are more successful compared to a year ago, and 82 …

Mobile search and video revenues saw triple-digit growth during the first half of 2016 and helped total digital ad revenues to reach …

Brands and online influencers can now access automatic, easy and intelligible data analytics for their content campaigns on Snapchat following the launch …

Here at Purecontent, we write many hundreds of news stories every day on all sorts of topics that our clients and their …

Those involved in video production are set to be given access to a new source of revenue, with Facebook preparing to give …

SnapChat is set to launch a behavioural targeting tool that will enable brands and publishers to tailor their content marketing campaigns using …

Google is facing claims from the Competition Commission of India (CCI) that it rigged search results. The company has been accused of …

November, 2016 | Purecontent