Ben Craske

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A study released last week by Immediate Future found that B2B professionals are turning to Instagram to consume content as the image-focused …

A report released this week by Immediate Future found that senior B2B buyers are craving informative and opinionated content on relevant topics …

Capturing consumer attention and building a strong brand reputation is becoming harder than ever before. Increased competition online means that more and …

Spending time and resources on content that fails to get noticed is one of the most frustrating parts of content marketing. If …

Using Google tools to gauge essential metrics is common practice for content marketing professionals. But there are other ways to leverage the …

Every content marketer has heard the old maxim that “fresh content is king”, and, to some extent, this is absolutely true. Regular …

Digital and SEO strategies are always in flux. As big tech companies like Google or Facebook change their algorithms and policies, webmasters …

Ben Craske | Purecontent