Posted on Tuesday 30th of September by Sarah Rumbles
Watch out, there’s a (newly updated) Panda about: Google’s latest iteration of its Panda algorithm (4.1) to be more precise. And in under a week of its rollout, it’s already dealt a savage mauling to some forms of online content.
Designed to filter out poor, spammy or “thin” content from higher search rankings, the latest incarnation of the not-so-cuddly virtual beast is (according to Google, anyway) allegedly more precise. According to a post by Google’s Pierre far on Google+, the internet giant has discovered “a few more signals to help Panda identify low-quality content more precisely. This results in a greater diversity of high-quality small- and medium-sized sites ranking higher, which is nice.”
Basically, that means it should permit small and medium-sized sites with high quality to achieve better rankings. It should also help anyone clobbered by its predecessor’s mighty paw to emerge into the light again if they’ve made … Continued