Stay-at-home mother becomes celebrity blogger

Blogging can sometimes turn the most unlikely people into online celebrities with six digit incomes. Heather B. Armstrong is the perfect living example of how writing a successful blog can transform one’s life. Armstrong, once an active Mormon and run-of-the-mill stay at home mother from Salt Lake City, Utah, has built a candid blog which generates revenue amounting to $40,000 per month, according to a report in the Los Angeles Times. Armstrong’s blog has attracted a sizeable readership, due to the author’s ability to cover a wide array of issues in an honest and deeply personal manner. For example, Armstrong has written at length about her own health problems, including painful struggles with depression, as well as the challenges she faced as a stay-at-home mother.

Armstrong’s entry into the world of blogging is particularly instructive. The young mother and web designer lost her full-time job after writing a blog post, in which she was critical of her supervisor. This, however, is what turned her into one of America’s most popular bloggers, and earned her an annual salary, which now exceeds $400,000. Armstrong remains popular, because she uses her blogs to provide mothers, and women in general, with useful advice on how to build their families and professional careers. More than anything, Armstrong’s blog is about female empowerment, which shows stay-at-home mothers how they might use internet-based social networking tools to establish relationships with others in similar situations and avoid living in isolation. Most recently, Armstrong’s blogging success has also turned her into a freelance writer; she just published a promising book on her journey through depression, motherhood, and how she built a career as a blogger.

Thank you to The Los Angeles Times for the initial report.