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Readers Love List Posts: Find Out Why

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May 22 2009 - Jodee

As you surf the Internet, it’s quite common to find lists on blogs and web sites, but have you ever wondered why this type of content is used? List posts are very effective in drawing traffic to your web site or blog because the title acts as headline.

Web surfers respond well to well-written headlines because they catch the reader’s attention. The person knows what kind of information they are going to get when they click onto the web page or post. Internet users want their information served up in bite-sized portions. An article or post that includes a list satisfies this need on their part.

When you combine the list with tips and hints to solve a problem or help the reader in some way, the person is more likely to click on the page, if only for the sake of curiosity. Other ways you can use a list is to rank just about anything newsworthy or interesting. Readers enjoy looking at lists to see whether they agree with the writer’s point of view.

Writing an Effective Headline

The goal of writing a headline is to draw the reader in. You need to let the reader know what they will be discovering when they click through to your post using only a few words. Here are some examples:

5 Reasons You Need [Blank]

The Top Three Reasons [Blank]

7 [Blank] Mistakes to Avoid Right Now

The Top 10 [Blank] of the Year

The idea is to entice the reader without revealing too much at this point. Save the detail for the body of your piece. Use list posts often and watch your traffic grow as a result.

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