Audience

All the posts published.

The majority of marketers are not satisfied with their ability to localise content and are generally failing to invest in strategies to …

Brands should focus on creating content that is entertaining and relevant to their audience rather than pushing their own agenda too much, …

A new study carried out by information tech specialist Bitkom suggests that the value of digital news content in Europe is increasing.  …

Marketers should aim to relate to their audience in order to write articles that resonate with it, using empathy as a means …

Audience | Purecontent