Images

Sharing high-quality images on social media is an excellent strategy for cutting through the clutter and engaging with target audiences. Just a single compelling infographic, for example, can be shared across a number of different platforms and channels. They are cost-effective and can also be adapted and updated for publication elsewhere. Boost engagement Why are images so effective? The old adage of “a picture is worth a thousand words” …

Facebook, Google, Microsoft and Twitter are going to work together to identify and tackle any extremist content that is posted on their platforms. The tech giants revealed in a statement that there is no place for videos and images that promote terrorism online and vowed to build a shared database to support their efforts. The new information-sharing initiative will use unique digital fingerprints called “hashes” for extremist content, which will …

If you want your blog to be successful, you will have to think about presentation. A strong layout, a regular posting schedule and carefully timed post promotion can be just as important as the quality of the posts themselves.  How internet users take in information From the moment that a user loads your blog, you have eight seconds to get their attention. The average user will only read for that …

Twitter has rolled out a new marketing tool for brands and publishers called Promoted #Stickers that will enable them to feature in the content that users post on the social media site. Twitter claims that the initiative will offer a “huge opportunity” for marketers to drive brand awareness and reach for their messages. Promoted #Stickers is a development on the standard #Stickers format that launched for regular users earlier in …

Bing has been busy. Not content with turning itself into one of the most advanced search engines available in respect of image search, the Microsoft-owned Bing has now turned its attention to making improvements to its video search functionality. The video search team at Bing stated that the new video search functionality “makes searching easier and faster,” giving users the information they “need to quickly pick the right videos to …

Picture this: you’re at a friend’s birthday party, the celebrations are going riotously well and everyone’s buzzing with buoyant sociability. You and other party-goers decide to take snaps of the goings on with your smartphones to preserve the magic and share it with others. And that’s where the problems begin. How do you collaborate on sharing content on mobiles? Spend ages getting all your collaborators’ phone numbers? Emails? Maybe Airdrop? …

There’s no getting away from it: web publishers, digital agencies and even freelancing journalists wanting to add some vivid digital imagery to their article writing efforts face a stressful struggle. The content has either got to be freely available à la creative commons, or they have to sign a licence agreement with a professional digital media clearinghouse, which can take days to process. This is tough if you need the …

Infographics are becoming increasing popular additions to quality written content. Infographics offer a visual interpretation of the information contained in written content enhancing the user experience of your site and encouraging them to spend more time on that page or on the rest of your site. Moreover, they can help generate links to your site as they are more likely to be shared across a visitor’s social network than straightforward …