fbpx
  • HOME
  • WHAT WE DO
    • ARTICLES
    • EDITORIAL
    • BLOGGING
    • ECOM
    • NEWS
    • TRANSLATION
    • OUTREACH
    • VISUAL
  • ABOUT US
  • BLOG
  • CONTACT US
  • JOIN OUR NETWORK
call
01263 889269
fb in tw
  • HOME
  • WHAT WE DO
    • ARTICLES
    • EDITORIAL
    • BLOGGING
    • ECOM
    • NEWS
    • TRANSLATION
    • OUTREACH
    • VISUAL
  • ABOUT US
  • BLOG
  • CONTACT US
  • JOIN OUR NETWORK
Chat with an Adviser Book a Consultation

Five ways to get your content campaigns back on track this summer

July 2, 2019
-
Blog
-
Posted by Dale Cudmore

Set high standards

Creating something truly valuable does take time and effort, but it is a worthy goal for all brands as the benefits of high-quality content continue to grow as marketing takes on ever greater importance for modern enterprises. To achieve this lofty aim, focus on providing added value for audiences and answering their search intent via the most complete, well-researched and accurate articles, infographics or videos within your particular niche or sector.

Go evergreen

Evergreen content can deliver positive returns long after publication. Keeping your articles and blogs up to date so that they remain relevant can really drive return on investment for a particular piece. It also requires a knowledge of search engines and, in particular, how crawling, indexing and retrieval function. Basically, you want to use keywords that will be searched for regularly so that Google and Bing pull up your content over and over again.

Create multipurpose content

An offshoot of the evergreen concept is the idea of multipurpose and flexible content. Rather than investing in one video that might become dated quickly, instead focus on a 1,000-word editorial that can then be spun into different forms of content afterwards. A single evergreen piece can be given a new lease of life as a guest post, conference talk and snackable social post days or weeks after it has been published.

Keep them coming back

You want readers to come back and refer to useful content regularly. A few topic ideas to deliver this value over an extended period of time include answering frequently answered questions, posting how-tos and advice pieces with short and concise insights, and explaining and demystifying industry concepts and ideas.

Manage content wisely

It is highly likely that you are not imposing a premium or paid barrier to your content marketing materials, so it is important to carefully curate and manage the platforms you post on. If you need content to convert into traffic to support day-to-day business, then it may be a good idea to publish brief summaries or an intro to an article on social platforms and then direct readers to your website to consume the entire piece.

Tags
Content
social media
← PREVIOUS POST
Organisations more confident in their ability to tie content to ROI
NEXT POST →
LinkedIn’s new algorithm to surface more relevant content
  • Content Writing
  • News Feeds
  • Language & Localisation
  • Content Marketing
  • Video Production
  • Photography & Graphics
  • Content Placement
  • Audience Builder
[sc_twitter_feed]
Categories
  • Blog
  • Latest News
  • Uncategorized
Archives
  • December 2019
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • February 2018
  • January 2018
  • December 2017
  • November 2017
  • October 2017
  • September 2017
  • August 2017
  • July 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • December 2016
  • November 2016
  • October 2016
  • September 2016
  • August 2016
  • July 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • November 2014
  • October 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013
  • July 2013
  • June 2013
  • March 2013
  • February 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012
  • March 2012
  • December 2011
  • November 2011
  • October 2011
  • September 2011
  • August 2011
  • July 2011
  • June 2011
  • May 2011
  • April 2011
  • March 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
  • October 2009
  • September 2009
  • August 2009
  • July 2009
  • June 2009
  • May 2009
  • April 2009
  • March 2009
  • February 2009
  • January 2009
  • October 2008

Related News

Other posts that you should not miss.

Master digital marketing and SEO this holiday season

November 21, 2017
-
Blog

Christmas is nearly upon us, and that means it’s time to think about how you’ll convert those holiday clicks into the sales that could make or break your …

Read More →
Posted by Jo Cook
2 MIN READ

Google says that AI trumps humans for removing extremist content

August 2, 2017
-
Blog

Google has lauded the abilities of artificial intelligence (AI) to remove extremist content on its platforms and has pledged to develop advanced machine-learning programmes to continue to combat …

Read More →
Posted by David Hobart
2 MIN READ

Buy as you tweet

May 7, 2014
-
Blog

Twitter has joined forces with online retail giant Amazon in a bid to aid brand marketing. If a Twitter user sees a product they want to purchase, they …

Read More →
Posted by David Hobart
1 MIN READ
footerimg

Call Purecontent on +44(0) 1263 519749 or contact us using the form above. We would love to hear about your next content project.

United Kingdom

cc-contact First Floor, North Lodge Park, Cromer, Norfolk NR27 0AH

sales@purecontent.com

+44 (0)1263 519749

United States

cc-contact Suite 136, 99 Wall Street, New York NY 10005

sales@purecontent.com

+1 6468 591 132

Services

  • Articles
  • Editorial
  • Blogging
  • Ecom
  • News
  • Transcreation
  • Visual
  • cc-social-links
  • cc-social-links
  • cc-social-links
  • cc-social-links
  • cc-social-links
  • cc-social-links

©2019 Purecontent

Five ways to get your content campaigns back on track this summer - Purecontent

×

Download Brochure

Please complete the form below to download our latest brochure.

Read more

Prosedur Bermain Poker Online Mainkan Peluang Flush Anda mesti pahami jika 5 kartu dengan bunga yang sama tipenya bisa menghasilkan flush dalam Bermain Poker Online. Karenanya Anda harus tau juga jika aktivitas tersebut bisa menghasilkan keuntungan yang berkaitan jika diolah beserta cocok. Pada saat ada 3-4 kartu yang luar biasa bisa terhitung bikin menyampaikan dukungan Anda bikin membuahkan flush, karenanya Anda mampu menghasilkan keuntungan besar. Kesannya, peluang kombinasi flush tersebut pasti bisa menjadi cela satunya aktivitas yang bisa Anda gunakan bikin menjemput keuntungan menggertakan lawan. Sepak-terjang pada game ini lebih baik bikin melakukan all in dengan cocok. Sampai bisa membuat lawan meresahkan tindakannya agar bisa kurangi peluang kerugian. Karenanya, mainkan pemikiran dengan baru sekadar akan di rasa luar biasa cocok menjadi satu tata. Tapi strategi ini yang jarang dijumpai oleh kurang lebih beberapa orang di ruang modern saat ini untuk Bermain Poker Online. Kaum Hal Bermain Yang Langka Dijumpai Jika Anda ialah orang yang sering berjalan poker online, pasti Anda ketahui Bermain Poker Online bisa datangkan keuntungan yang berkaitan. Permainan ini bisa dimenangkan pada saat Dikau mendapatkan kombinasi kartu terkenal bikin bisa datangkan pelajaran yang berkaitan. Perjudian online dengan pakai permainan poker diantaranya yang benar-benar memikat di dunia. Banyak kurang lebih orang yang menghasilkan pelajaran dari permainan ini di dalam dengan bidang yang mampu menjadi seseorang profesional handal. Agar Anda bisa membuahkan keuntungan dengan terus-terusan. Renggangan dari Anda seharusnya tahu jika permainan poker bisa memberi dukungan menghasilkan moral jika diolah dengan skema yang sama sesuai. Sedianya banyak bermacam-macam yang tidak ditemukan oleh beberapa banyak orang tapi sering Anda dapatkan pada permainan ini. Bermain Poker Online Naikkan Taruhan Dan Menang Banyak Jika Kamu mengerti beberapa referensi di bawah ini, Anda bakal membuat pijakan bikin Dikau bikin bisa mainkan paham pada lawan. Dengan demikian pada saat Anda menyimpan satu kartu yang sedikit untung, pasti Anda mampu mainkan pemikiran itu. Hingga membuat lawan pahami kemajuan Anda dengan mutlak. Tetapi sebelum Anda mengerti bagaimana mainkan pemikiran, pasti Dikau juga harus mampu terima pemikiran dari lawan beserta cocok. Oleh karenanya Kamu bisa pahami jika aksi ini sangat bisa diuntungkan jika dilihat dari sesi pandang yang cocok. Kesudahannya, beberapa orang di renggangan Anda pasti sadar bila aktivitas main poker siap digunakan bikin menghasilkan moral dengan terus-terusan. Tapi sedianya aktivitas ini harus Dikau sadari masih banyak skema didalamnya yang butuh Anda bisa terapkan. Beberapa daripada Anda pasti pahami kalau ada keuntungan pada saat kartu besar Bermain Poker Online IDN yang ada. Barisan 5 kartu yang ada pasti ada khilaf satunya yang besar serta bisa membuat Anda mampu memakainya bikin menghasilkan pelajaran. Oleh karenanya permainan tersebut dapat memberi dukungan Kamu menghasilkan keuntungan yang berkaitan jika diolah lewat sepak-terjang yang sama sesuai. Kurang lebih dari Anda tentunya pahami game ini diantaranya yang bisa bawa serta Dikau menghasilkan keuntungan. Dimana di dalam saat Anda bisa mainkan pemikiran dari lawan bila Anda memegang kartu yang serupa besarnya. Dengan demikian di saat kartu As yang ada pasti akan memproduksi Anda lebih baik bikin melakukan all in aja. Meskipun demikian mungkin tetap lawan Anda ada namun sebenarnya Anda bisa menciptakan keuntungan yang lebih besar dengan menggetarkan beberapa penghalang.