SHARING OUR THOUGHTS

A Collection of Bits and Bytes that will make your day.
New articles will be posted every week.

Google’s search algorithm is ever changing, so it makes sense to seek out a few alternative traffic sources for your content. Target …

Authoritative news content will remain “highly visible” in Google for a longer period after the search giant tweaked its algorithm to add …

IT professionals are baffled by the constant use of buzzwords such as ‘call to action’ and ‘omnichannel’ and believe that they are …

Content Marketing Institute’s annual Content Marketing World event took place last week and those present offered a litany of tips and tactics …

As the battle for dominance in search engines reaches fever pitch, a new study by Yext and Forbes has found just 50% …

Website changes A decade ago, copy on websites was primarily centred on product descriptions, with webpages largely being a product or service …

Google’s John Mueller says that broad core algorithm updates do not aim to penalise webpages and instead merely push content that is …

Ad viewability in the UK increased to 70.9% during the first half of the year, a rise of 7.5 percentage points, following …

Two-thirds of the content marketers enjoying the most success from their campaigns have a documented strategy in place, according to recent research …

Blogs are the preferred content marketing format for B2B marketers attempting to drive lead gen and awareness, according to a new report …

Content News | Purecontent - Part 3